
I am an academic who researches the relationship between politicians, government and public opinion, mainly through the field of political marketing, but more recently leadership, considering how public input through different forms (market research, consultation and deliberation) can be integrated into political leadership. I aim to break new ground in these areas, but also, and very importantly, support the work of other scholars through research organisation, nurturing leadership, resource and contributions to the profession. I also aim to transfer knowledge and offer short courses in political marketing whilst embedding transferrable skills and applied work in my teaching. I work at the University of Auckland and can be contacted at j.lees-marshment@auckland.ac.nz
New book out – Routledge Handbook of Political Marketing